Anecdote came to us needing to completely refresh their brand. Having been constantly misunderstood by previous agencies, they were really looking for someone to finally get it. We took the time over countless creative meetings to immerse ourselves into their brand. Helping design the entire style, aesthetic and creatives for the new brand. Curating a visual brand story that aligned with their core, finally communicating it clearly to the world and elevating the brand immensely.